Why, Hello There.

This. Is. Awesome. Oh and the author has an interesting story:

“I’m Brazilian and I live in New York. Back in Brazil, I started out working on some small projects, none of which provided me with good opportunities. I had an idea to create a social critique about a big issue in Brazil: the penitentiary system. There were many rebellions going on in the prisons at the time, during which the police removed mobile phones and notebooks that crimelords had been using from inside. Mobile phones + Notebooks = Internet. Based on such fact, I created a prisoner’s blog and fictional characters to convey stories of the prisoners and their harsh conditions inside the prison. It was a successful social critique denouncing the terrible things that were happening. Many newspapers took notice of the blog, and as a result I was invited to join the largest interactive agency in Brazil. Since then, I have worked at R/GA NY, Ogilvy NY, Saatchi & Saatchi Brazil and AgênciaClick Brazil. The Rio de Janeiro government filed a lawsuit against me because of the blog, but I won!”